Ipsos Reid » Energy

With constant change, shifting consumer trends and brand perceptions, new technology developments, diverse and demanding stakeholders, fierce competition, and complex industry regulations, the energy sector is unlike any other. To succeed in this volatile climate, you need research solutions that help you anticipate change and strategies that drive measurable business growth.

Energy companies who best understand their marketplace and successfully leverage that knowledge to build relationships with new and potential customers will be richly rewarded in this dynamic landscape. The energy specialists at Ipsos Reid understand your industry and offer strategic business acumen that impacts your bottom-line.

Ipsos Reid conducts both custom and syndicated energy research projects, marshalling the talents of highly motivated, tightly focused energy experts based in Calgary and Houston.

Ipsos Reid offers knowledge-based energy consulting supported by leading-edge market research tools. We provide in-depth industry knowledge and an understanding of the complete range of industry issues—customer, regulatory investment, technical, and environmental—to deliver unparalleled insight that gives you a competitive edge.

Ipsos Canada Energy

RESOURCES

FOR MORE INFORMATION


403.294.7379

PRODUCTS & SERVICES

  • Custom Studies – Quantitative & Qualitative
  • Syndicated Studies
  • Consulting Services

RESEARCH SOLUTIONS

  • Corporate Reputation Research / Brand research
  • Loyalty Studies
  • Customer Satisfaction Studies
  • Customer Needs Assessments
  • Residential and Commercial Market Segmentations
  • Direct Marketing Scoring Algorithms
  • New Product / Service Testing
  • Discrete Choice Analysis
  • New Product Market Potential Valuation
  • Market Profiling / Market Potential Analysis
  • Community Relations and Communications Evaluations
  • Competitive Intelligence (Market Share & Competitor Performance)
  • Advertising Testing, Awareness & Impact