Ipsos Reid » Technology and Communications
Syndicated Studies
2006 Full Service Brokerage Report
Investors are increasingly likely to seek financial advice. However, many of these investors use multiple channels for their investments, having only a portion of their investments with a full service brokerage. To understand investors’ use of, choice of and loyalty to full service brokerage providers you must read this study. Specifically, we will explore attitudes and behaviour patterns of full service brokerage users toward advisors, full service brokerages and investing overall.
2007 Ipsos Reid Executive IT Panel - Spring/Summer
Ipsos Reid launched the Executive IT Panel in mid 2005. Since then, we have run consecutive 'waves' of this research panel among senior level IT and business decision-makers. This document outlines the Spring/Summer 2007 wave. The Panel is structured specifically for the technology sector. It provides research survey access to a robust sample of small, medium-sized and large enterprises across Canada.
2007 Micro Business Trends
The 2007 Small Business Trends: Financial Services syndicated study talks to the owners of Canadian businesses with fewer than 10 full-time equivalent employees. This study is designed to serve the needs of financial institutions, such as banks and credit unions, credit card companies, insurance companies and their partners.
BC Home Buyers Report
Ipsos Reid’s BC Home Buyers Report is specifically designed to profile, track, and measure the attitudes of recent and upcoming home buyers in British Columbia. The study will provide real estate developers, financial institutions, and other organizations vested in the real estate industry with consumer information that is up-to-date and insightful to navigate market conditions.
Canadian Chinese Media Monitor
The Canadian Chinese Media Monitor is an independent and comprehensive Chinese media user study to help you market to the Chinese Community in the two major urban centres in Canada, Toronto and Vancouver, which has attracted close to 80% of Chinese immigrants. It is designed to bring all media vehicles onto the same platform to help optimize media planning efforts.
Canadian Contact Centre Benchmark Scores
Canadian Inter@ctive Reid Report
The Canadian Inter@ctive Reid Report is a quarterly syndicated study that monitors Canadian Internet behaviors and attitudes in order to provide subscribers with the most authoritative, comprehensive, and up-to-date information about the Web and the marketplace.
Canadian Sports Monitor
The Canadian Sports Monitor is your source for tapping into the market and understanding Canadian sports fans. The survey identifies fans for key sports and sporting events, and profiles the market across a range of products, services, attitudes and opinions.
Card Merchant Study
The 2007 Card Merchant Study is a large-scale business study among a nationally representative sample of merchants that accept credit card and/or debit (Interac) transactions. Interviews are conducted among key decision makers regarding these services.
Chip Cards in Canada Study
The Chip Cards in Canada syndicated market research survey is designed to provide a benchmark base of consumer learning for decision-makers and stakeholders in the chip card arena. This consumer survey is the first Canadian deliverable in a longer term market research program initiated by Ipsos Reid and ACT in conjunction with key industry players.
Emerging Market 2010
The Emerging Market is defined as young adults in the general population aged 18–34. How are they different than other age cohorts? They are characterized by their high disposable income, as they have yet to make many debt-incurring "big life” purchases, as well as their strong desire to connect and stay connected with their peers.
Green Financial Products and Services
The Green Financial Products & Services Study is designed to provide financial services company decision-makers with topical and focused information to support ‘green’ initiatives. It will provide valuable information applicable to a variety of financial services sub-sectors, including retail banking, credit & debit cards, insurance and asset management.
Higher Education Research
Ipsos' Higher Education Practice is committed to providing you knowledge that is informative, insightful, and actionable. We identify and help you prioritize strategies to ensure your institution succeeds. We do this by offering the following: custom research, Higher Education specialists, research with multiple audiences and client experience.
ISO Leaders Program
Keeping Pace with Digital Music and Video Behaviour in Canada
Building off of our highly successful MOTION and TEMPO studies in the United States, we are turning to Canadians to assess their changing appetite, attitudes, and behaviours concerning online entertainment content. As well, we will be focusing on the role of emerging technologies, and the impacts on other distribution and entertainment channels.
Marketing to Chinese Canadians: Advertising and Brand Research
This study will survey Chinese Canadians in the Toronto and Vancouver markets with a series of questions related to advertising recall and awareness, brand awareness, usage, consideration, and image impressions of leading brands across a broad range of sectors. Telephone interviews will be conducted in Cantonese, Mandarin, and English (respondent's option) with adults aged 18+.
New Canadians & Grocery Shopping
This New Canadians & Grocery Shopping report will provide insights into grocery shopping habits and attitudes among the two largest and fastest growing Canadian communities.
Stay Tuned: Consumer Intentions
How are Canadians planning to spend their money in these turbulent economic times? Our latest syndicated study probes this question. Stay Tuned: Consumer Intentions offers a forward looking view into the mindset of Canadians as they consider their household expenditures in the upcoming three months.
Texas Residential – Electricity: 2008 Residential Customer Satisfaction Benchmarking Study
By most accounts, Texas is the most fully developed model of electricity deregulation in North America. In response to numerous customer requests, the Ipsos Energy Practice will conduct its inaugural Texas Residential Electricity Satisfaction Benchmarking Study. Our clients make signifi- cant investments in determining what drives satisfaction and value among customers, and seek to gain additional insight by understanding how their company performs relative to similar electricity companies. We are pleased to offer the opportunity to participate in this unique study.
The Canadian Household Expenditure Report
The Canadian Household Expenditure Report collects data each month from 700 households across Canada. The full report offers an in depth view of Canadian households and identifies opportunities for promoting your product or service.
The Green Report: Consumer Packaged Goods & Retailers
The Green Report: Consumer Packaged Goods & Retailers is designed to provide manufacturers, and retailers with topical and focused information to support “green” initiatives.
The Green Report: Durable Goods & Home Services
This is designed to provide manufacturers, retailers, home services, and utilities with topical and focused information to support "green" initiatives.
Trend Observer
This global study involves extensive interviews with young trailblazers who are role models for their peers as well as social leaders with their fingers on the pulse of society, and experts on the cutting edge of their individual fields of endeavor. Trend Observer research uncovers today’s trends and predicts their evolution into the future. The report charts the trends that have a significant and continuing impact on consumers in the US, Canada, the UK, France, Sweden, and Japan.
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