Canadian Inter@ctive Trends Report
The Most Comprehensive Study of Canadians and the Internet
As the longest running authoritative study of the Internet in Canada, the Ipsos Canadian Inter@ctive Reid Report has been tracking online behaviour and identifying technological trends among Online Canadians since 1995.
From social media to mobile advertising and apps, if it has happened online, it has been measured and written about in the Ipsos Canadian Inter@ctive Reid Report.
Offering a complete, in-depth perspective, the report helps subscribers stay in-the-know about the rapidly changing economic and social context of the Internet in Canada.
A sample size of 800 Canadian Internet users are accessed via Ipsos iSay Panel.
6 Topics Covered
- Social Networking
- Video Consumption
- Smartphone & Other Devices
- Digital Marketing
- NEW: Health & Wellness
All-Access Included with Subscription:
- 4 PowerPoint reports delivered quarterly
- Each report covers at least 1 topic in-depth
- Detailed data tables in excel format by standard demographics
Each report features easy to read, detailed graphs clearly outlining key findings and significant differences across genders, age groups, and regions.
Interviews by Region
Sample is balanced by region, age and gender to be representative of the Canadian population.
||Approximate Number of
An annual subscription to the Ipsos Canadian Inter@ctive Reid Report is $15,000 (plus tax).