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Ipsos is a research partner to the world's leading brands.
The Company specializes in advertising, loyalty, marketing, media, and public affairs research.
- We know brands, how to develop them and how to build them.
- We assess marketing potential and interpret market trends.
- We help our clients build long-term relationships with their customers.
- We test advertising and study audience responses to various media and we measure public opinion around the globe.
Learn more about Ipsos products by browsing through our areas of expertise:
Featured Products & Tools
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Trend Observer
Trend Observer provides fresh insight into the trends and values shaping tomorrow's consumption to help you navigate tomorrow today
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Gaming Emerging Market Syndicated Study 2011
The Emerging Market consists of young adults aged 18–34. They have been sought after by marketers across industries as they are characterized as having a large amount of discretionary income and a passion for consumer goods.
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The LeanIN Report
Digital media is information on the consumers’ terms. They (your consumers) are in control of what messages they see and when they see them.
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Canadian Inter@ctive Reid Report
A syndicated study that monitors Canadian Internet behaviors and attitudes in order to provide subscribers with the most authoritative, comprehensive, and up-to-date information about the Web and the marketplace.
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Ipsos Loyalty Optimizer
Ipsos Loyalty Optimizer is a state-of-the-art analytical
framework that gives an overview of how all aspects
of your strategy work together to influence customer
loyalty.