BCAIM Luncheon: The State of Marketing in B.C.

Date: Wednesday, February 20, 2013
City: Vancouver, BC

Join Ipsos ASI's Michael Rodenburgh to hear the detailed results from our recent survey examining the state of marketing in our province. At the start of the year, marketers throughout BC shared their inner thoughts on a variety of marketing and strategic issues facing their organization, including budgets, staffing, social media, measurement, and more. Mike will be joined by a panel of experts who will offer their view of the challenges and opportunities that exist in BC’s marketing arena.

To learn more about this session or to register now, please click here.


Picture This: A Faster Alternative to Day in the Life Research

Picture This: A Faster Alternative to Day in the Life Research

Ipsos Healthcare has developed a new approach to Day in the Life research that can be completed in as little as one week that still captures a rich database of moments in customers’ lives. This case study explains how it helped one client.

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